Preroll is a type of In-stream video advertising. It turns on at the moment when, in theory, the attention of the target user is drawn to it. This is a short video that conveys the central message of the product or service. Such videos can be seen in various resources.
A well-crafted Pre-roll is a reasonably powerful Internet marketing tool that should not be neglected, regardless of the size and direction of your business, because the possibilities of its application are extensive.
Pre-roll video advertising is a reasonably effective marketing tool. But its effect does not appear immediately and may be indirect; that is, it increases brand loyalty and recognition among a broad audience at a distance.
Modern platforms allow you to set up ads to be shown to strictly specific users and select their gender, age, geolocation, and interests, which significantly increases the potential response and reduces marketing costs.
Opportunity for feedback for the advertiser
By launching several video pre-rolls, the advertiser can see how target users react to a particular video, compare the statistics of views-transitions-leads, and pay attention to when people click on the link more often.
The video pre-roll will be shown to the user, whether he wants it or not, no matter how it sounds. If he goes to the site, he will be forced to watch the video; if the person turns on the video on YouTube, he would also have to watch the ad for at least 5 seconds. Thus, you can achieve at least recognition for your product (online casinos and betting companies actively use this).
Users are generally okay with engaging short format ads instead of long TV commercials, which are becoming a thing of the past. A good specialist can create a very concise and informative video for Facebook, YouTube, and Instagram, which will have time to attract the attention of potential consumers, quickly revealing the essence and benefits of the product.
We recommend ordering Pre-roll at Clickable Agency
Clickable Agency specialists have extensive experience creating video pre-rolls for the most prominent companies, including PariMatch, Leon, Oll Tv, Tennisi, BetCity, etc. You can familiarize yourself with case studies in the relevant section of our website.
Our experts will conduct market research and audience research and implement videos for various needs. You can be sure that the finished product will be beautiful and technological, and effective in attracting your customers’ attention.
Our specialists have implemented hundreds of exciting projects on order during the company’s work, creating promotional videos for Parimatch, BK Leon, Oll TV, Pokerdrom, and many others. All these brands are familiar to you, and you probably remembered their promos, which means that we did everything right.
Clickable Agency's extensive experience in creating game products gained praise from the company's stakeholders. The project took two months to complete while being able to deliver new interfaces every week. Most of all, the client was impressed by how the agency's team blended in with theirs.Dmitry Chudakov, Managing partner, WinSoft.io
Clickable Agency delivered top-notch outputs that exceeded expectations. The team's professional approach and creativity continue to impress the client. Both sides maintain open communication to ensure deadlines and objectives are achieved.Dmitriy Ryzhikov, CEO, Smart Experiences FZC