OkFun – CryptoCasino Brandbook
For OkFun, we delivered a full-scale branding package from scratch, crafting a playful and energetic brand identity.
Our team developed a unique leopard mascot with multiple outfits, moods, and accessories, bringing versatility and life to the character. We also designed a wide range of merchandise including mugs, bottles, caps, t-shirts, and badges, all reflecting the vibrant spirit of the brand.
Additionally, we created an extensive set of sports-themed banners for digital campaigns. To enhance the casino side of the brand, we designed AI-generated human mascots — a man and a woman — tailored specifically for gambling and betting audiences.
This project blended creativity, AI technology, and marketing needs into a cohesive, eye-catching universe for OkFun.
